This is the last in our series of blog using key determinant factors that pits the personalised power bank against the branded USB.
We have already posted 7 other blogs comparing these 2 popular promotional technology products. The previous 7 articles, the link through to the blogs and
the conclusions reached can be seen at the end of this blog.
This last instalment addresses a critical determinant factor when purchasing any promotional product. That factor is the speed of delivery.
SPEED OF DELIVERY
Speed of delivery or what we technically refer to as turnaround time is a critical factor when deciding on your marketing device. A fast turnaround
time means that decisions can be made at the very latest opportunity and layered decision making organisations can make the most of the fastest turnaround
times that can allow late decisions.
The added critical factor to the speed of delivery is that 99% of materials required for the branded USB stick and promotional portable charger power bank
is shipped in from south-east ASIA. By the way, this is similar to most technology products like Apple IPODS, Samsung, etc.
As previously discussed, promotional USB drives have been in existence - as a viable promotional technology product - for about 11 years.
By any comparison, this is a mature product that has had its fulfilment process adapted to make sure the fastest turnaround times are achieved. With
expedited printing process, we can develop a sample print in a day and assemble the promotional USB stick with preloading within 3 working days. When we
factor in 2 days of shipping in the materials, we have a production process of about 6 days.
At the moment, we offer 7-10 days turnaround time. In reality the order could be finished in 5-6 days but the 7-10 days allows contingency into the
process. It also means the production process is not on the edge and can absorb any failure or lag in the process.
For the promotional power bank: the turnaround time we offer is 10-14 days. Even though we have delivered branded USB power banks in 8 days before, this type
of ‘last minute’ commission has no lag time in the process and could easily be missed based on a variant of factors.
The personalised portable power bank is not that much complicated to assemble but the QA process takes a longer time. For every printed power bank
developed, a stringent QA is used to ensure the quality of the development. We use the highest grade of materials to ensure the very best marketing
product. On top of this, we also take the promotional chargers through a rigorous “charge up, charge down” process to ensure the quality of the assembly is
met. This QA process and
complexities of air freighting lithium batteries
means we have a quicker standard turnaround time for the branded memory stick when compared with the personalised portable chargers.
Notice a “charge up, charge down” process below along with some of the outstanding companies that have trusted USBEDXTRA with their promotional mobile
power bank commissions.
OUR OPINION: WIN FOR PERSONALISED USB DRIVE
This is an easy win just based on the complexities of developing the branded portable chargers. Unless the timing is very critical, marketers and decision
makers can make adequate adjustments to make the order is placed early enough. This will mitigate any turnaround time difference between the 2 branded
technology products. If the branded power bank is your ideal marketing tool, the time factor can be mitigated with prior planning and expedited decision
making process to mitigate the longer turnaround time.
Whilst we innovate and lead the field when introducing effective technology products to our catalogue, we take great care to choose personalised technology
products that will effect your clients and boost your marketing. With the exception of MINIMUM ORDER QUANTITY, the 8 factors
discussed in these series of blogs are factors we use to make sure that the products featured on the USBEXTRA website truly add tangible value to your
marketing efforts. Please link through to our website to check out some of these outstanding
printed technology products like the promotional MP3 player, branded wireless presenters and more.
+44 1133 50 50 65 and sales@usb-extra.co.uk are the two key contact details to
contact the USBEXTRA team. We are rapid in responding and aim to respond within 15 minutes of receiving your enquiries.
Our blog ideas come from answering client questions and showcasing some of the work we’re allowed to publish. Our blogs are based on our many experiences
as we encounter some of the smartest marketers around. With this vast access to smart marketers, we post at least 1 new article a day on our blog. Should you wish to be alerted when we post a new article, please subscribe to
our blog via email subscription and Rss feeds.
Lastly please follow us on social media. We currently have a social media account on Pinterest, Twitter,
LinkedIn, Google+ and Facebook.
CONCLUDING
We have written 8 different articles to compare the personalised power bank and the branded flash drive. The final result which includes today’s blog can
be seen below.
USEFULNESS
- TIE
VARIETY OF CASING
- WIN FOR BRANDED USB MEMORY STICKS
RETAIN-ABILITY
- WIN FOR THE PRINTED MOBILE CHARGERS
CUSTOM OPPORTUNITY
- WIN FOR THE PERSONALISED USB STICKS
BRAND EXPOSURE
- WIN FOR THE POMOTIONAL POWER BANK
PACKAGING
- TIE
PRICING
- TIE
SPEED OF DELIVERY
- WIN FOR THE PERSONALISED USB STICKS
When adding up the total, we have:-
PERSONALISED USB DRIVES - 3.5pts
PRINTED POWER BANKS – 4.5pts
As discussed previously in all the blogs, this is an exercise comparing both products but you know your market and your clients. You know what will work best alongside your other marketing efforts.
Our hope is that with these series of articles, you are tooled up to be able to make an informed decision based on customisation or speed of delivery.
As always, we wish you the best of business!
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