It has been about 3 weeks since we launched the branded power bank and like branded USB flash drives before it, the product is at an earlier stage of life. As we continue to upload the different designs on our website – some marketers are not too sure what they are, they don’t exactly know how to present it or how it’s presented, what makes up the power bank or even what is a power bank and how can it be used as part of a marketing mix. The task of these series of blogs is to debunk everything relating to the exciting “power bank” and make it plain so that marketers can have confidence in applying it to their specific sector.

In our industry (technology marketing industry), most of the creativity has always flowed from the marketing managers looking to create something unique and outstanding that leads to a highly retainable branded product. This requires core knowledge The more recipients carry a product branded with your logo (Custom Power Bank for example) that solves a problem for them, they relate the tangible promotional product to the appreciation shown each time and - prompting the recipients to return the favour.

What is a Power Bank? Every smart phone, mobile phone, camera, tablets (Samsung, IPAD, etc.), and other devices have inside them rechargeable lithium-ion polymer batteries. The Branded Power banks are rechargeable lithium polymer batteries designed to plug into these devices (smart phones, tablets, MP3/MP4 and other devices) to recharge them.

Let us take the humble 3G smart phone (IPhone, blackberry, Samsung, HTC, etc. device), the standard lithium batteries in them are1600-1800mAH (MAh is a unit of electric charge used in for electrical batteries like lithium batteries) Whilst most standard app over-burdened 3G mobile phones have 1600MAh battery, The USBEXTRA power banks range from 2200mAH to 8000mAH. With the different mobile Apps we download, music we play on phones, internet surfing on the phones, etc. literally mean our phones are down on battery by lunch time and we’re seeking out a mains to recharge them – the power bank literally offers at least 1 day extra battery life without needing recharging.

For your valued clients, seeking out mains where to recharge their phones will be a thing of the past. Our power banks branded with your logo will make sure they’re phones never go off and at the same time they return the appreciation they feel whilst your brand is carried, kept and used every day. From the enquiries we’ve received in the short space since we launched the promotional power bank on our site; marketers’ reactions of the power banks have been more than positive. You can view images of the power bank catalogue range on our Power Bank Pinterest Page.

From the interactions with marketers that have enquired about the power banks, they a are looking to use the power banks branded with their logo as a marketing premium t o incentivise their clients, promote mobile App download, connect with clients, enhance touch-points and social chatter, competition prizes, event marketing, incentivise online sign up or spend, press release and other marketing & promotions campaigns.

Should you choose our quality mobile power bank, it will be quality custom printed with your logo, using the highest quality materials, lithium battery and compatible connectors with a 12 months warranty. We can supply different connectors for flexibilities across many devices and the packaging is a simple white box that can also be printed with your logo. The Power bank (or branded batteries like my colleague would say) will add value to ANY promotion, business development sponsorship and marketing mix

It is often said that we see better than we can speak, please notice power bank digital mock-ups done for Lucozade – part of the GSK brand. It showcases our PBX-201, PBX-202, PBX-401 and PBX-402.

So get in touch with us today re any promotional power bank enquiry – we will love to hear from you. You can contact us on +44 1274 404 594 OR email any enquiries to sales@usb-extra.co.uk. You can also connect with us on the following social network platforms - Blog, LinkedIn , Facebook , Twitter , Pinterest and Google+ . We add articles, images, marketing best practices, techy stuff on a daily basis.

Happy “power bank” marketing!!!